Cherry Blossom Campaign

Project Contribution: concept, watercolor painting, product photography art direction, design of components & standards guide for regional brand asset execution.

Skagen watch/leathers brand has a large distribution in Asia and provides annual campaign direction to support the Cherry Blossom, Spring Festival.

Guidance for print execution in the APAC region.

Guidance for print execution in the APAC region.

Re-purposing assets for usage in the UK for Mum’s Day as well

Re-purposing assets for usage in the UK for Mum’s Day as well

Execution example in APAC

Execution example in APAC

Execution example in APAC

Execution example in APAC

Behind the scenes:    painting the cherry blossoms

Behind the scenes: painting the cherry blossoms